Icon Fitness

Logan, UT 30 Listings

In 1977, two college classmates sat at a kitchen table, sketching business ideas on a napkin. The entrepreneurs started with a small import business selling various items including wood-burning stoves and clocks. Spotting early trends of fitness and running, ICON’s founders shifted their focus to the emerging opportunities in these new industries. In the 1980s, ICON introduced treadmills that folded for storage. The result was SpaceSaver™—an ICON innovation that lets consumers “fit fitness into the home” and ignited growth in the home fitness category. This early example shows ICON’s synergy of design, engineering, and manufacturing knowledge. Over the decades, many more simple but brilliant improvements followed, allowing ICON to lead by innovation. Today, ICON’s premier brands, including NordicTrack and ProForm, are the top-ranked equipment in each of the industry’s three largest categories—treadmills, stationary bikes, and ellipticals. Innovations with the iFit brand into wearables and online fitness solutions keeps consumers motivated and informed. Our Altra brand of footwear and apparel for fitness, road and trail running expands ICON’s offerings for a fit and healthy life.

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